From February 2024, Duell is the new exclusive distributor in Sweden, Finland, France, Great Britain and the Netherlands for the quality and wonderful bicycle care brand ODD Engineering (ODD).
ODD has spent the last year developing its first range of bike care products – The Essentials, this line up includes shampoo, concentrated shampoo, wax, chain cleaner and quick wash. Everything you need to take care of your bike in the best way. Not only are the guys behind ODD passionate about cycling, they have also managed to develop a formula that is biodegradable. Simply products that are kind to nature, your skin and your bike.
"We have worked very hard for a long time to produce the right type of products that are environmentally friendly but also actually work really well. It has been important for us to find a balance in the range to get started, something our dealers have really liked. Through our partnership with Duell, we can take further steps forward in our product development, we have very exciting things in the works". David Darth, CEO ODD Engineering
Duell, founded in 1983 with headquarters in Finland, is a leading importer and distributor in Northern Europe of accessories for motorcycles, snowmobiles, marine products, ATV/UTV and bicycles. Duell is investing heavily in its expansion in Europe and the representation of ODD is part of that development.
"We love ODD, they are right on time with really good products, a well-thought-out strategy and great values, something we at Duell value highly when we look at new brands to represent to our markets. A Swedish brand like ODD has long been missing in the bicycle segment, we are both happy and proud that this came to fruition." says Andreas Gustafsson, Swedish representative for Duell.
The first shipment to Duell's central warehouse is already on its way, and from now on anyone who wants to become an ODD dealer can contact Duell directly to place their orders for the upcoming cycling season.
"The team at Duell will do a great job of serving our dealers in the best possible way, we are crazy excited to work with them and bike shops all over Europe!" Concludes David Darth.